The birth of a design-driven office space brand<\/strong>
In February 2020, the Fintech Office, located in and developed by the Ronghui International Building, were simultaneously put into operation. An office building dedicated to serving the Financial Technology industry, but like many other businesses in Beijing including those in the CBD, it felt the bite of the pandemic. It was during these challenging times that the Fintech Office made its debut.<\/p>\n

Several days later, a former AI scientist at Google, who had decided to start his own business and received funding from Google and Volkswagen, rented the entire space of the Fintech Office\u2160, which was originally Intended to be a co-working space. He made his decision the minute he walked into the lobby, despite the fact that the rent was almost as high as that of a building in CBD.<\/p>\n

The deal boosted the confidence of the developer and only three months later, Fintech was launched with its cost per square meter nearly 20% higher, which meant WIT was \u201cfree to install terrazzo tiles for the floor\u201d However, at this time the pandemic loomed over the office market and the government was calling for remote working.<\/p>\n

After Fintech \u2162 had been kept for the use of the investor himself for a year, more and more potential tenants came to visit the space and tried to negotiate the rental of the space. The competitive price eventually attracted the developer to rent out the space. In the meantime, the Fintech Office began to receive invitations for cooperation, including from the operator of an existing building of over one hundred thousand square meters wishing to use its brand, design and management service.<\/p>\n

Over the past two years, the Fintech Office has thrived amid the pandemic. The office space and Dragon Restaurant, funded by the developer of the building and designed by WIT Design & Research, have offered \u201can ideal dining experience and \u201ca one-minute living circle\u201d to stressed-out professionals in the Fintech industry who are in pursuit of peace of mind, and they serve as an example of an office community breaking the spell of the business slump in the rental industry. That\u2019s how the brand Fintech Office was born.<\/p>\n

Priority Given to Efficiency Over Capacity<\/strong>
Challenged by the limited space, WIT believes that \u201cit is normal to have an imperfect space, and that\u2019s where designers can maneuver to make the best use of it\u201d. The developer and the designers have the responsibility to guarantee a satisfactory number of sales per unit area, but to what extent the functionality and friendliness of the space can be delivered by the design will eventually be felt by the people who are the users of the space, and that\u2019s the priority of WIT.<\/p>\n

When it comes to working in the modern era, working from home remains a controversial topic. Technology is helpful, but not a panacea: unable to facilitate sincere conversations and trust building as face-to-face communication does. This is especially the case when employees of the high-tech industry work under enormous pressure and require a great deal of of coordination-they in the foreseeable future will need a physical space to work together.<\/p>\n<\/blockquote>\n